Development Strategies for Customer Relationship Management Case Study

Development Strategies for Customer Relationship Management - Case Study Example The identification of needs and behavior helps an enterprise to develop appropriate strategies that would strengthen relationships with customers. Customer Relationship Management is important because it helps businesses to survive in the market. Today's market condition requires businesses to fulfill customer needs' and not what the business thinks satisfies their needs. Thus, customer relationship management enables a firm to optimize profits through a customer-focused strategy and environment (White Papers). However, establishing long-lasting relationships with customers is not easy and requires meticulous planning, as a lot of finance is involved. Customer Relationship Management is approached in several ways, but we will consider three of the most common: Operational, Analytical, and Collaborative (Alexandrou, Marios). Operational Customer Relationship Management is when front office processes which are directly linked to customers are changed in a way that facilitates the relationship. For instance, sales staffs which are directly involved with the customer would be given proper sales training to handle sales. Training would focus on issues such as how to protect and further the enterprise's image, and how to best handle and resolve customer inquiries and questions. On the other hand, analytical customer relationship management approach is the back office work, which is associated with analyzing data and creating marketing strategies accordingly. For example, month to month changes i n sales data would be analyzed to prepare an appropriate market strategy, which would both be economical and reach the intended audience. Finally, the collaborative approach combines the operational and analytical approach. It is a way that facilitates interactions with customers through all channels (personal, letter, fax, phone, web, email) and supports the coordination of employees teams and channels. It is a solution that brings people, processes, and data together so companies can better serve and retain their customers. In today's shifting and unpredictable business climate, corporations need to constantly adapt to different situations and make customers happy. On paper, most companies satisfy their customers, but in reality, very few companies are doing what customers like. According to infoquestcrm.co.uk, customer satisfaction surveys get a 70-75% average rating (Infoquest). The customers giving an average rating are most likely to check out on competition in the market befo re coming back to buy a product. Therefore, a company needs to satisfy the customer totally. "Studies have shown that a totally satisfied customer is as much as ten times more likely to buy again than a customer who is mere 'somewhat satisfied'"(Infoquest). Hence, a totally satisfied customer would be loyal and come back without an eye to check for competition in the market. A business whether small or large needs to build a customer-centric strategy in order to survive and dig in the big rewards.

Shitology Essay Example for Free

Shitology Essay There have been many stories told in the past about Gods. Every story has its own supernatural spin, providing a forceful sense of cause and effect events. This almost always forms the cultural plot to describe a bad or good point in time. Certain sequences of myths describe a situation where god destroys mankind for not going through with their intentions when they created mankind, by creating a massive flood. These stories include: â€Å"Noah’s Ark†, â€Å"Tata and Nena†, and the â€Å"Deucalion†. All of these stories have cultural aspects that provide similarities and differences in each other. One thing that is important to point out is that â€Å"Tata and Nena†, â€Å"Deucalion†, and â€Å"Noah’s Ark† all explain what happened to the world after it was destroyed, in different ways. For example in the story of â€Å"Deucalion†, â€Å"Tlaloc then appeared to them and said, â€Å"This is how I am repaid for saving your lives? † They were changed into dogs† (Bierlein30). In the story â€Å"Tata and Nena†, they were asked to only eat corn but instead they ate fish, so then Tlaloc got mad and turned them into dogs, in a world that was completely destroyed with no intention of repopulation. In the â€Å"Deucalion† story, â€Å"These rocks were transformed into people who repopulated the earth† (Deucalion30). Rocks were thrown behind Zeus who then was turned to people who soon remade the world all over again. Also the myth of â€Å"Noah’s Ark† has a different story, â€Å"God then repopulated the world with what Noah had saved. Like the one of each animal† (Noah29). God decided to make the world again and used the animals Noah saved to do so. This all proves that all of the stories had a different way of explaining what happened to the world after it was destroyed. All of the myths describe a different culture involved. Like, In the story â€Å"Deucalion†, â€Å"And it rained for 9 days and 9 nights until the entire world was flooded except for two mountain peaks in Greece, Mt Parnassus and Mt. Olympus, the latter being the home of the Gods†(Deucalion30). This shows that the Greek gods were ignorant and made it rain everywhere except in the Greece Mountains where they were staying. In â€Å"Tata and Nena†, â€Å"During the era of the Fourth Sun, the Sun of Water, the people grew very wicked and ignored the worships of the gods† (Bierlein30). The Aztec gods were mad at humans for not listening to them, and so they decided they needed to flood the whole world. This shows that no one cared at all about anything the Aztec gods wanted. Also, In â€Å"Noah’s Ark†, God flooded the world and then saved Noah. He then repopulated the world and the Jews were afraid of the flood. God then promised the Jews he would not do another flood (Noah29). God basically said he’s tired of destroying the world with water, and he’ll leave the Jews alone for awhile. It’s really obvious that all of the destruction of the world was all to show a side in which they came from and eventually rejoiced. In the stories of â€Å"Tata and Nena†, â€Å"Deucalion† and â€Å"Noah’s Ark† all have similarities. Like in â€Å"Tata and Nena†, â€Å"The god’s became angry and Tlaloc, the god of rains, announced that he was going to destroy the world with a flood† (Bierlein30). This proves that â€Å"Noah’s Ark†, â€Å"Deucalion†, and â€Å"Tata and Nena† all had moody gods that would wipeout the world with a flood if things weren’t going as planned. In the â€Å"Deucalion† he was asked to go in the boat away from the flood. â€Å"These rocks were transformed into people who repopulated the earth† (Deucalion30). In both of the stories of â€Å"Deucalion† and â€Å"Noah’s Ark† the world was repopulated after the destruction. In the story of â€Å"Noah’s Ark†, â€Å"God asked Noah to take his family and get a male and female of every animal then to build an ark† (Noah29). In both stories of â€Å"Noah’s Ark† and â€Å"Deucalion† they were asked to do something and were saved from the flood in the end. This makes it crystal clear that stories have very similar actions during the flood. Noah’s Ark†, â€Å"Tata and Nena†, and the â€Å"Deucalion† showed many similarities and differences. It also showed how Aztec, Jewish and Greek cultures presented their myths, and for the most part, explaining much more than just a flood. To this day there are people who claim they have found huge wooden boats relating it back to these myths. The truth is that people will believe whatever they want to believe. Al Gore is a firm believer in UFOs, and that’s not crazy in our society. The only difference between that and â€Å"Noah’s Ark† is that there are multiple flood myths passed on from century to century.

Key Players In Malaysia Airline Industry Tourism Essay

Key Players In Malaysia Airline Industry Tourism Essay This chapter includes research background, problem statement, research objectives, research questions, and hypotheses of the study, significance of the study and chapter layout. Research background provides the overall phenomena and background of the study. Problem statement consists of the issues that should be emphasized and more deeply develop in the research questions and hypotheses. After clearly point out the research problem of the study, the research objectives to be accomplish and the research questions to be answered are discuss in the following as well. Hypotheses are developed from the proposed theoretical framework. Next section will be significance of study which briefly explain the importance and the contributions of this study. Last section will be briefly outlines each chapter of the research report. The state of the airline industry is truculent currently and the demand has decrease sharply caused by many factors which is affected to the Airline Company. Besides that, the global airline industry has forecast of deeper loss according to the international air transport association. In recent years airline industry has been suffering from severe turbulence and faced its longest deepest crisis. However, at the macro-economic level Asia Pacific growth is impressive because Asian carriers led profitability with US$1.5 billion while other region are struggling such as US or European carrier lost in US billion. In the region operating margins averaged less than 2%, still the best performance in the world but most are below the 7% to 8% needed to cover the cost of capital and give investors an acceptable return. Initially, the crisis caused by the downturn of economic crisis, the external shocks such as the 11 September 2001 terrorist attacks, and the SARS epidemic. The industry economic impact is estimated at RM 11.9 trillion, which is about 7.5% of the world gross domestic product annum. However, according to the the total passenger traffic in airline industry has expanded rapidly with increasingly by 5% between 2000 and 2005, with an actual drop in 2001. (WTO, 2007). The development of air transport is an important foreign exchange earner in the service sector and developing comprehensive network of airport to facilitate trade, tourism and speed up socio-economic development. In Malaysia, the Malaysia Airport Berhad was incorporated in year 1991 focuses on operation and management. Malaysia airport has continually restructured and able to operate the airport with expensively business direction recently. In addition, the airline service in Malaysia consists of the domestic and international. The international airport in Malaysia only located in certain states which are in Kuala Lumpur (KLIA), Penang, Langkawi, Kota Kinabalu, and Kuching. Some of the domestic airports are located in every other state such as Perak, Kedah, Melaka, Sabah and Sarawak. There are four different types of the airline companies in Malaysia such as Malaysia Airline System which is MAS, Air Asia, Firefly and Berjaya-Air. Furthermore, these airline companies are in different position and they are using different strategy to target different group of customer. There are three different type of Airline Business Model in Malaysia such as full-service carriers, low-cost carriers and charter carriers. Full-service carrier like MAS is defined as an airline company developed from the former state-owned flag carrier, through the market deregulation process into an airline company. On the other hand, low-cost carrier like Air Asia and Fire-Fly is defined as a low fare or no-frills airline, and they are designed to have a competitive advantage in term of costs over a full-service carrier. Lastly, charter carrier like Berjaya-Air is defined as the airline company that operates flights outside normal schedules, by a hiring arrangement with a particular customer. The only function is to transport holidaymakers to tourist destinations. Due to the decrease of growth rate and revenue, airline companies in Malaysia are having a high competition in order to acquire and retain the customers. Therefore, the primary competitive weapon that Airline Company used is the price. Besides that, they need to search more other ways to increase their service quality and product differentiation to obtain the market advantage. The strategies that Airline Company adopted are the implementation of capacity controls, differentiated pricing by market segment, frequently flyer programs, and improving on-time performance to induce passengers repurchase intention. Hence, the airline industrys competition is very fierce. In order to gain competitive advantage, the important factor is improving the airline service quality to the passengers. According to the Ostrowski et al (1993) shows that airline could acquire and retain their customer loyalty if they are continuing to provide perceived high quality services. As the conclusion, Airline Company provides the superior service quality is important and it is the main agenda for all airlines in order to remain competitive. Key Players in Malaysia Airline Industry International Airline Company Local Airline Company Jetstar Asia Airways Malaysia Airline System Cathay Pacific Air Asia Bangkok Airways Fire-Fly China Airlines Berjaya-Air Air Japan Airfast Indonesia Vietnam Airlines Korean Air 1.2 Problem Statement Travel is the dream for every people as it can let people to achieve a relaxing mood and explore to the world wide. With the needs of people to travel around the world, it helps airline industry to continue expand their business. However, many external factors have been affecting the airline industry hard to perform well. At year 2009, economic crisis lowered the purchasing power of traveler. People try to save their money and reduce the frequency of travelling. This has cause the sales performance of airline industry decrease dramatically. Besides, the diseases such as SARS and H1N1 have been frightening the people to travel to another country. People rather stay at home for their health purpose. Political stability of one country also becomes an important factor lead to the willingness of people to travel. The unstable political condition such as Thailand will cause people not to travel to that certain country. The external factors are giving a big impact on the sales performance of an airline company. The highly competitive of airline industry after the entrance of AirAsia Airline in year 2001 caused the airline company need to use more strategies to attract the customer. At the first, Malaysia Airline monopoly the airline industry which there is no other airline company competes with it. Since AirAsia Airline enter into the market offering the low cost air flight to the customer has been making the airline industry become more competitive. In order to retain the customer Malaysia Airline also tries to promote their air flight ticket at lower price at non peak season to attract the customer. Nevertheless, customer still switches between Malaysia Airline and AirAsia Airline often. This in turn means low cost air fares does not increase the customer satisfaction to continue patronage to the particular airline company. We need to discover the factor which to enhance the customer satisfaction in order loyal to only one airline company. There is lack of research from the past studies towards the factor which can increase the satisfaction of air flight passengers. Therefore, we need to do this research in order to figure out the factor that cause the customers satisfy with the service quality of airline service. Research Objective The purpose of the investigation of this study can be divided into two categories which are general objective and specific objectives as below: General Objective The objective of this study is to determine the relative impact of three dimensions of service quality (reliability and customer service, convenience and accessibility, and in-flight service); airline image and passengers satisfaction on repurchase intention among Malaysian airline passengers. Specific Objective To examine the impact of service quality in term of reliability and customer service, convenience and accessibility, and in-flight service toward passengers satisfaction and airline image. To examine the impact of service quality in term of reliability and customer service, convenience and accessibility, and in-flight service toward passengers satisfaction. To examine the impact of service quality in term of reliability and customer service, convenience and accessibility, and in-flight service toward airline image. To examine the impact of passengers satisfactions toward airline image. To examine the impact of passengers satisfaction toward repurchase intention. To examine the relative influences of passengers satisfaction, airline image on repurchase intention. Research Questions We tend to improve our understanding whether there are any interrelated of each dimensions of the service quality, airline passengers satisfaction, airline image towards future passengers repurchase intention by answer as below questions: Does Airline service quality (reliability and customer service, convenience and accessibility, and in-flight service) have positive effect on passengers satisfaction and airline image? Which of the dimension of the service quality contribute the most to the customer satisfaction? Which of the dimension of the service quality contribute the most to the airline image? Will passengers satisfaction enhance airline image? Will satisfied passengers lead to their repurchase intention? Will passengers satisfaction and airline image influence passengers future repurchase intention? Hypothesis Below are the hypotheses that covered in this study: Hypothesis 1a H0: There is a positive relationship between reliabilty and customer service with passengers satisfaction H1: There is a negative relationship between reliabilty and customer with passengers satisfaction Hypothesis 1b H0: There is a positive relationship between convenience and accessibility with passengers satisfaction H1: There is a negative relationship between convenience and accessibility with passengers satisfaction Hypothesis 1c H0: There is a positive relationship between in-flight services with passengers satisfaction H1: There is a negative relationship between in-flight services with passengers satisfaction Hypothesis 2a H0: There is a positive relationship between reliabilty and customer service with Airline Image. H1: There is a negative relationship between reliabilty and customer with Airline Image. Hypothesis 2b H0: There is a positive relationship between convenience and accessibility with Airline Image H1: There is a negative relationship between convenience and accessibility with Airline Image Hypothesis 2c H0: There is a positive relationship between in-flight services with Airline Image H1: There is a negative relationship between in-flight services with Airline Image Hypothesis 3 H0: There is a positive relationship between passengers satisfaction and airline image. H1: There is a negative relationship between passengers satisfaction and airline image. Hypothesis 4 H0: There is a positive relationship between passengers satisfaction and repurchase intention. H1: There is a negative relationship between passengers satisfaction and repurchase intention. Hypothesis 5 H0: There is a positive relationship between Airline Image and repurchase intention. H1: There is a negative relationship between Airline Image and repurchase intention. 1.6 Significance of Research This study is crucial to the services provider or the airline company as well as the airline industry. Customer repurchase intention is one of the factors that will affect airline company business. Hence, this research will provides a better understanding on how airline service quality apply in service industry and how its dimension identifies the customer perception of airline service quality in airline industry customer perspective as well as their satisfaction and airline image affect repurchase intention. The airlines that focusing on retaining customers and influence their repurchase intention as the main source of competitive advantage. The airlines respond rapidly to increase pressure to restructure, consolidate and segment the airline industry will achieve competitive advantages in which airline service providers improve and tailoring their services and winning consumer preference and substantial customer base. In this context, this study aim to give a clear picture to airline service provider about the main driver affecting passengers satisfaction, airline image and passengers repurchase intention. Besides, customer repurchase intention affected by passengers satisfaction that the customer purchases are potential repeat purchases when they satisfied with the airline services provided by service provider. By understand the significant of the repurchase intention and the determinanat factors drive repurchase intention lead the following study more comprehensive, future supplement and prove the proposed framework. In addition, researchers wish to identify the factors affecting Airline consumer toward the perception of service quality provided by several airline company in Malaysia. Moreover, this will create a good reference for those Airline Industries Company, marketer and academic people to make a further discovery and improvement of the airline service in order to attract and retain more Malaysian using local airline services. Due to competitiveness in airline service industry, gathering of this data will lead to a better understanding of the influencing level of the attributes on customer satisfaction. In return, researchers look forward to the opportunities for Malaysia Airline market share will expanding and increasing the usage rate of Airline services in Malaysia Country services. 1.7 Chapter Layout Chapter 1 is the description of this research overview. This chapter outlines the research background, research problem statement, research objectives, hypotheses and the significance of the study to the development of management theory and practice. Chapter 2 is the description of the literature review. This chapter is to build a theoretical foundation for the research by reviewing relevant journals and articles to identify research issues which are worth researching. Besides that, this chapter also provides a theoretical framework to proceed with further investigation. Chapter 3 of the research project is the description of the methodology. Thus, it describes how the research is carried out in terms of research design, data collection method, sampling design, operational definitions of constructs, measurement scales and methods of data analysis. Chapter 4 is the description of data analysis. The chapter presents the results of the research after analyzed feedback from respondents. It includes several sections such as descriptive analysis, scale measurement, and inferential analyses. Chapter 5 involves discussion, conclusion and implication of this study. This chapter attempted to provide a summary of statistical analyses, discuss the limitations of the study as well as provide recommendations for further research and overall conclusion of the entire research objective set. 1.8 Conclusion As conclusion, this chapter provides a brief overview of the research. The direction, insight, and scope of the research will be presented to support the following chapters. Therefore each variable will be discussed in detail and the proposed conceptual framework will be illustrated by the following chapter 2.

Writing a Police Report Narrative :: Writing Police Reports

Report writing is a form of writing that gives it reader information a type of writing that explain what is taking place or what has taking it a recounting of events . Most newspapers use this type of descriptive recreation of events within their report writing they explain the circumstances of case, court proceeding, type of crime that occurred, etc. (Police reports and there purpose (n.d). Newspaper writer try to explain to the readers what took place and why it is or should be topics of concern police report writing follow the same guidelines. Having the ability to write reports is of extreme importance in police and correctional work daily. Report writing is one of the primary forms of communication within the field of law enforcement agency. Police reports are read by supervisors, police chiefs, fellow officers as well as other criminal justice professionals. Furthermore these documents are written to display the result of an investigation, crimes scene, incidents, and more so it is imperative that there is no grammar errors or misspellings with in the document. Police report writers paint the picture of the events that took place from the time they were called until, the time of their arrival to a crime scene or incident. It’s important that all reports submitted by correctional workers and police officer be well-written with factual information giving step by step details of everything that transpired in chronological order also being very specific about every detail. The reason this is of high important is because this report can assist prosecutor in obtaining a valid conviction of the proper suspect accused (Police reports and there purpose (n.d). Whereas if the police report is poorly written the defense can argue against the finding and may use the discrepancies against the prosecuting state. When poorly written reports are enter into evident for juries to deliberate on it a huge possibility that the report may cause jurors to call into t o question whether the officer who wrote it is as careless in other aspects of their police work. as noted by (Police reports and there purpose (n.d). Another issue that will occur if reports are not properly written is miscommunications or misunderstanding. For example a police officer submits a document with only one misspelled words to his police chief, the chief read the report from the officer he put decrease instead of the deceased and cause the chief to send the report the wrong department.

Eating Right Essay

Kelsey Schmidt English Noon Forum Report The second noon forum I attended was called â€Å"My Plate† and was about making healthy choices in meals or food we choose in college. A dietician, Rachel Pinos, from Hyvee was there to give us the presentation. She talked about how extremely important it is to eat healthy in college. She discussed how kids are away from home for the first time and don’t have mom’s home cooked meals, so they won’t choose the right servings of each food, simply because they don’t know how. Others will get stressed easily in college over studies or relationship issues and will eat unhealthy foods to make themselves feel better. Rachel showed us a normal plate with an example of the servings of each type of food we should have. She said we needed a type of grain, fruit, vegetable, and source of protein. She discussed balancing calories in foods, what foods to increase, and what foods to decrease. She sent us back with her business card, a sheet over the 10 tips for healthy meals, and a packet with all of the slides she covered in her presentation. I also liked this noon forum, because eating right is another factor that college students seem to ignore. There are many circumstances in which college students make the wrong choice in eating unhealthy foods. Whether they are too busy or running behind and don’t take the time to eat, overload on sugars and desserts to overcome stresses, or don’t get the right amount of fruits and vegetable, there are many times when kids our age don’t eat healthy meals. I think this is a subject that I could personally work on myself. I need to force myself to have a type of vegetable, fruit, grain, and protein at every meal without overloading on one or another. This noon forum was very informative and will be extremely helpful to me while in college and in the future when planning meals for myself or a possible family.

Free Essays on Inez’s Manifestation Of Self-Deception

Inez’s Manifestation of Self-Deception The essay on Self-Deception and his play â€Å"No Exit† show Jean-Paul Sartre as a great thinker and an able writer. His essay outlines his thesis on self-deception while his play brings it to life. The character Inez is the pivotal character in the play. Her actions can be directly correlated with Sartre’s texts. As we will see, Inez’s behavior stems from her cynicism towards others as well as her loss of identity and her conscious drive towards suffering. Sartre strikingly points out that companionship is both a blessing and a curse. Sartre defines consciousness as â€Å"a being, the nature of which is to be conscious of the nothingness of its being†(K 299) . This implies that our nature is to realize that our consciousness is nothing, that we are nothing. This is not to say that everything is nothing. On the contrary, the very idea of humans having a consciousness leads one to believe that consciousness is the very thing that saves us from damnation, that a higher being would not endow the human race with consciousness if it were not ultimately destined to transcend its own nature and fully employ all the realms of his own consciousness outside of the human body. I interpret Sartre’s definition of consciousness as nothingness of the ego. The ego is what blocks one from identifying their consciousness as nothingness. This said, humans must decondition themselves from the lies and untruth that plague this world. If we are to deny our conditioning; that is, deny what we are or what we perceive o urselves to be (i.e. a chef, a baseball player, a man/woman) we are deceiving what we were. To fully transcend, we must deny those impulses and states of being which naturally define us as human. In this process towards transcendence, we come across two obstacles: self-deception and sincerity. Sartre says, â€Å"the one who practices self-deception is hiding a displeasing truth or presenti... Free Essays on Inez’s Manifestation Of Self-Deception Free Essays on Inez’s Manifestation Of Self-Deception Inez’s Manifestation of Self-Deception The essay on Self-Deception and his play â€Å"No Exit† show Jean-Paul Sartre as a great thinker and an able writer. His essay outlines his thesis on self-deception while his play brings it to life. The character Inez is the pivotal character in the play. Her actions can be directly correlated with Sartre’s texts. As we will see, Inez’s behavior stems from her cynicism towards others as well as her loss of identity and her conscious drive towards suffering. Sartre strikingly points out that companionship is both a blessing and a curse. Sartre defines consciousness as â€Å"a being, the nature of which is to be conscious of the nothingness of its being†(K 299) . This implies that our nature is to realize that our consciousness is nothing, that we are nothing. This is not to say that everything is nothing. On the contrary, the very idea of humans having a consciousness leads one to believe that consciousness is the very thing that saves us from damnation, that a higher being would not endow the human race with consciousness if it were not ultimately destined to transcend its own nature and fully employ all the realms of his own consciousness outside of the human body. I interpret Sartre’s definition of consciousness as nothingness of the ego. The ego is what blocks one from identifying their consciousness as nothingness. This said, humans must decondition themselves from the lies and untruth that plague this world. If we are to deny our conditioning; that is, deny what we are or what we perceive o urselves to be (i.e. a chef, a baseball player, a man/woman) we are deceiving what we were. To fully transcend, we must deny those impulses and states of being which naturally define us as human. In this process towards transcendence, we come across two obstacles: self-deception and sincerity. Sartre says, â€Å"the one who practices self-deception is hiding a displeasing truth or presenti...

Essay on World War 2 Essays - Nazism, Chancellors Of Germany

Essay on World War 2 Essays - Nazism, Chancellors Of Germany Essay on World War 2 War is one of the most tragic things in our world today. It is even sadder that usually it comes around at least once in our lifetime. In the 20th century alone we have already had two huge wars. These wars were call the World Wars simply because they involved most of the big countries of the world. Many people have died in these wars.. especially the second World War. That is my focus for this essay. The leader of Germany at the time of WW2 and the person who most think started WW2 was a man named Adolf Hitler. Adolf Hitler was born in Austria. By the time that World War 1 started in 1914, he was living in Germany. He served well in the German Army and for that he earned a medal for bravery. At the end of the war Hitler decided to take up politics. By 1921 he was already the founding leader of the Nazi party. Hitler was an incredibly racist man and he had a great hate for Jews. By 1933, Hitler gained political power by winning the election. Soon after he made himself absolute dictator, calling himself the Fuhrer which means "Leader". By the end of the 30's he was already sending Jews off too concentration camps to meet a horrible death. I believe that Hitler was one of the greatest causes of World War 2. Although there are many other reasons, he was definitely one of them. Another reason was the Treaty of Versailles. This was the treaty that was signed at the end of World War 1. This treaty outlined the rules that Germany must follow because of their defeat by Britain and France. Many Germans were angered by the treaty, for most of the rules in the treaty were unfair and Germany lost a great amount of wealth. One of the cruelest reasons for the war was Hitler's racist hate for Jews. He would send them off in cattle cars to places called concentration camps were they would be slaughtered by the thousands. World War 2 was huge and involved a lot of countries. There were thousands of battlefronts and warsites. The two main battlefronts were the battle front between Britain and Germany and the battlefront between the Japanese and the Americans. These battlefronts were split up into smaller battlefronts even still. Many lives were lost in the air, on land and in the sea. Some of the most notable battles were: The Battle of Britain, The Battle of Midway and The Battle of the Atlantic. Since the US and Canada were at war with the Japanese, Japanese Canadians were treated very poorly. The government had decided that all or most Japanese Canadians, even if they were born in Canada had either go home or go and live in one of the camps. These camps were made to keep all the Japanese Canadians together in one location. But the fact was that these camps were very dirty and not fair treatment. Also, the government took away all Japanese possessions and without the Japanese knowing, they were auctioned off at a fraction of their original value! This treatment went on for all of World War 2 and Japanese Canadians were not treaty fairly for many years after. Just recently the government of Canada has decided to pay compensation for their losses but most agree that it doesn't even come close to what they lost. One of the greatest outcomes of the war was the great world power shift. For more than a century Great Britain had been the wealthiest and most powerful nation in the world. But they used up too many resources in the wars and their status greatly decreased. One person even wrote that it is not Great Britain any more... it is just Britain. People all over the world suffered through this war. Hundreds of thousands of people died. All for the sake of their countries. And you know what? No one actually gained anything from it. The fact is that all of the countries (excluding the US) lost much, much more than what they gained. Britain lost their power, France lost lives and land, Germany lost everything and Japan lost thousands of civilians in their suicidal attacks called Kamikazes. In my opinion the war was a total waste. Although some people will tell you that we fought and gained the peace that we have today and have had for almost fifty years. People fought for

High Population Growth

High Population Growth Introduction High population growth is a problem than has affected the economies of a myriad of developing countries all over the world. Poverty, insecurity, unemployment, lack of sanitation, poor health facilities, lack of adequate education facilities are all aspects of countries that face the problem of high population growth.Advertising We will write a custom essay sample on High Population Growth specifically for you for only $16.05 $11/page Learn More This paper investigates the causes of high population growth, determines the consequences of high population growth, suggests policy approaches that can be used to contain high population growth and examines the effectiveness of policies employed by China and India in a bid to curb high population growth. Causes of high population growth There are a number of factors that result to high population growth in countries all over the world. One of these factors is increase in the volume of food produced, and an increase in the distribution networks of food. This is a factor for overpopulation because it assures people of food security, leading to high birth rates. In addition to the high birth rates, the food security also reduces the mortality of the population, which could occur if the food accessible by the public was inadequate. Another factor that causes high population growth is the improvement in the health of the public. This is usually correlated to the issue of water and sanitation. It is a factor because, depending on the status of public health in a certain country, disease prevalence can be predicted. Therefore, a country in which public health is maintained will have less instances of diseases, and thus its mortality rate will be low. This translates to high population growth. Also a cause of high population growth is the level of sophistication of a nation, in terms of medical technology like antibiotics and vaccines, and also in terms of other advantages that come with e ducation (Kinder, 2011, p. 1). This leads to high population growth because a nation in which there is advanced, and reliable medical technology will have low mortality rates for the obvious reasons. As stated, the level of education in a nation is very important since, a society in which people are adequately learned will be free from minor problems like health complications that result from living in a filthy surrounding. The effect of education on population is however paradoxical since lack of education is also associated with high population growth. This is because people lacking education seem to live without taking adequate and appropriate measures to curb population growth. This happens primarily because they do not understand the negative effects that population has on all realms of life, and also because they may not have sufficient knowledge about population control methods.Advertising Looking for essay on business economics? Let's see if we can help you! Get you r first paper with 15% OFF Learn More With this discussion, the direct (main) causes of high population growth can be identified. These include, low mortality rates, high life expectancy, high birth rates, migration etcetera. Consequences of high population growth on economic development High population growth has far-reaching consequences on the economy of any country that it affects. The effects of high population growth on developed and developing countries are different in terms of nature, extent, and even possible solutions. Developed countries A significant percentage of the increase in the population of developed countries is made up of immigrants, both illegal and legal. This is because these countries have numerous manufacturing plants, and a lot of positions for menial jobs that do not attract local population. People from developing countries therefore migrate to developed countries like the United States, European countries etc, to fill those vacancies. A lthough the benefit of immigrants to the economy of the developed countries is still a controversial issue, these people affect the economy of developed countries in a number of ways. For instance, by providing cheap labour to the manufacturing plants, the population of immigrants boost the manufacturing industry, which in turn boosts the economy of the country. On the other hand, immigrants, both illegal and legal have caused a variety of social problems for the developed countries (Easterlin, 2006, p. 23). For instance, population increase due to an increase in the number of immigrants is associated with high rates of crime, drug trafficking, etcetera. The aforementioned existence of jobs in manufacturing plants has also led to high urbanization rates for developed countries. This also has its economic repercussions for the developed countries. For instance, high urbanization rates are associated with high crime rates, decadence of societal morals, and even high population growth. These effects have serious implications for the development of the economy. Developing countries First of all, high population growth makes it difficult for developing countries to provide sufficient social structures to the public. This is because such countries are forced to attend to large numbers of people in the growing population amid limited resources. For instance, in a developing country with high population growth, it is more likely that there the educational facilities in the countries will be inadequate. This will be especially so for minority groups like women.Advertising We will write a custom essay sample on High Population Growth specifically for you for only $16.05 $11/page Learn More As a result of inadequate educational facilities, the public will not get the required education, and thus the economy of the country will be adversely affected since education is a prerequisite to economic development because it provides skilled labour. The lack of adequate facilities for education will also fuel population growth since uneducated people tend to be more fertile than their educated counterparts (Easterlin, 2006, p. 34). Another economic consequence of high population growth is the frequent occurrences of famines in highly populated countries. The famine affects a large part of the population, which is also poor. This kind of a situation then worsens some other factors like the malnutrition of children, use of child labour or even maternal and childhood mortality. In such a situation, governments in developing countries are forced to use resources in emergency measures against such effects as famine. This makes the government to forego other important economic activities in order to mitigate effects of famines, malnutrition etcetera. High population growth has also been seen as a cause of political instability due to weak governance, and regional warfare. This is because communities and individuals are more likely to fig ht for scarce resources as the population grows. This is because the resources continuously become insufficient to serve the needs of the population as it grows. The phenomenon of high population growth is also associable with high rates of unemployment, which is a great set-back to the efforts made by the developing countries in a bid to industrialize (Easterlin, 2006, p. 39). The above mentioned factors lead many developing countries to seek economic assistance, or foreign aid, from then developed countries. Despite the fact that the usefulness of foreign aid in the economic advancement of developing countries is controversial, foreign aid remains a burden for the country seeking it. The countries may even be made to agree to terms they are nit comfortable with in order to get economic assistance. Policy recommendations From the discussion above, it is apparent that high population growth has a lot of negative effects to the economies where it occurs. There is thus an urgent need for a more nuanced approach in policy making to ensure that population growth is effectively checked, and also ensure that its effects on the economy of countries are mitigated.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Developed Countries For developed countries, the main causes of high population are immigration and rural-urban migration. Since these two work together to bring about devastating effects on the economy, policies should be developed for addressing the problems they bring, while utilizing the advantages that they bring. For instance, for the immigration problem, governments in developed countries should ensure that proper immigration policies are developed so that the government can keep track of, and be able to control immigration. This can be done by either eradicating or reducing the number of illegal immigrants (Todaro, 1997, p. 20). This will ensure that any policies that the government develops in relation to manufacturing plant workers, is based on factual information, and thus it is not misguided by wild estimations. Such a strategy is bound to reduce or eliminate the economic disadvantages posed by immigration, and make the latter a resource that can be utilized to better th e economy. For the rural-urban migration, governments in developed countries should develop appropriate policies that will ensure that the negative effects of urban migration are mitigated. A potential project objective within such a policy is to increase the number of police in urban areas, as well as to increase increased in order to reduce crime rates. Other aspects of urban congestion like maintaining sanitation standards must also be observed. Developing countries For the developing countries, a lot needs to be done in order to mitigate the effects of high population growth. Among the policy approaches that can be taken is an attempt to reduce the population growth itself. This can be done by employing a variety of means. These means include, greater advocacy for the use of family planning methods, provision of family planning facilities to the public, development of policies encouraging a minimum number of children, accompanied by incentives for those who uphold it, etcetera. In addition to this, governments in developing countries may ensure that there is progressive improvement in the provision of education facilities and services, because this can potentially lead to low population growth (Todaro, 1997, p. 21). Just like in the developed countries, developing countries also need to develop strict policies on immigration in a bid to reduce their high population growth. This is because political instability and economic factors has led to high immigration rates in these countries. A reduction in the number of immigrants entering a country in a year will lead to low population growth, or even population decline, which will, in turn lead to a better economy which is shown by high per capita GDP, and improvement of other economic indicators. Similarly, governments in developing countries should also develop policies that are aimed at reducing the rate of rural-urban migration. Some of the policies that can be employed include the devolvement of the governm ent in countries where devolved governments are not in existence. This will help in mitigating the undesirable effects of high population growth. A policy for employment creation is also bound to have a positive effect on population growth since people tend to be more fertile when they are idle. In addition to this, people in poverty also tend to be more fertile than people who are not poor. Governments in developing countries should therefore develop employment creation n policies as a way of reducing population growth, and its effects on their economy (Todaro, 1997, p. 23a). There is also a need for a strict policy for monitoring and feedback. This will ensure that any good policies for curbing high population growth rate can be evaluated to see if the desired impact is being realized. Approaches adopted in India and China Among the countries that have struggled with high population growth are India and China. China has the highest population in the world followed by India. These two countries have tried to implement policies aimed at reducing population growth. Let us examine how effective these policies have been. Between the years 1972 and 1977, the government of India imposed a policy for forced sterilization. This program did not receive backing from the public, and thus it did not achieve much. This was subsequently replaced by voluntary family planning integrated with better maternal and child healthcare. A study of Indian population after implementation of the aforementioned programs does not reveal much success as the population has always been on the rise. This can be attributed to the failure by the Indian government to implement the programs at grass root level. Early in the last decade, the government of India suggested stripping of states with high population growth of their voting rights. This is an unrealistic approach that can potentially cause more harm than good. The one-child family policy has not seen much success since the incentives pr omised by the government for one-child families and families with restricted sizes have not been given much attention (Kumar, 2003, p. 1). As stated, China has experienced, more or less, the same problems as India. However, China’s policies and programs are far off more effective than those of India. Among the policies than China has used to reduce its population growth is the informal policy that dictates that couples living in urban areas have one child, and their counterparts in rural areas have two children, on condition that the first one is a girl. However, people belonging to ethnic minorities are permitted to have a maximum of three children due o their special circumstances. This policy has resulted in abortions and sterilization for both men and women who already have kids. This policy has even employed coercion to make people obey it, as people unwilling to procure abortions have, oftentimes, been forced to procure abortions. Although this policy is, kind of, undem ocratic, it has achieved substantial success in China (Kumar, 2003, p. 1). Conclusion As evidenced in the discussion above, high population growth has adverse effects on the economy of a nation. Policies developed to reduce population growth and its effects should be realistic, and they should be supported by the public in order for them to have the desired effects. It is thus of essence for countries to employ a consultative approach in formulating population reduction policies. Reference List Easterlin, Richard. 2006. Effects of Population Growth on the Economic  Development of Developing Countries. University of Pennsylvania. Kinder, Carolyn. 2011. The Population Explosion: Causes and Consequences .  New Haven Teachers Institute. http://teachersinstitute.yale.edu/curriculum/units/1998/7/98.07.02.x.html Kumar, Ramana.2003. India and China: Population Growth.  Web. Todaro, Michael. 1997. Development Policy and Population Growth: A Framework for Planners. Population and Develo pment Review.

Cohn's Strategic Trade Theory Assignment Example | Topics and Well Written Essays - 750 words

Cohn's Strategic Trade Theory - Assignment Example There is a theory that describes this sought of setting called the competitive theory. As for the comparative trade theory, an example that can demonstrate the theory can be; take to countries which are both good at producing two products (Cohn, 171). For both countries, their resources are limited, and this means that they can only produce a limited number of goods. When one country increases the production of one product, the other product’s production is lowered. Each of the individual countries can produce either good, but for trade purposes, one country produces one product more efficiently while the other does the same to another product. This will lead to both trading and mutually benefiting (Comparative Advantage Theory) According to Cohn, there are certain theories that helped Japan become second to the United States. These theories provide an understanding of how Japan became successful. The theories are associated with the comparative advantage. They are; theory of production economies of scale, market power, learning by doing and the theory of externalities. According to Cohn, Japan realized the trade benefits of comparative trading (Gilpin and Jean, 78). Japan and the United States are two countries that are different.

User Fees Coursework Example | Topics and Well Written Essays - 250 words

User Fees - Coursework Example This paper identifies the four major user fees that are collected in the state of North Carolina and compares their charges. Just as any other state in the United States of America, North Carolina also relies on user fees as one of its major source of revenue. The major user fees collected by the state of North Carolina include recreational and cultural activities fees, solid waste collection and disposal fees, parking fees and highway tools (Lawrence and Millonzi, 2008). This fee is charged by the local government for the collection and disposal of solid wastes. The fees charged under this include basic service fee, additional or special service charges, solid waste container fees and collection bag charges (Lawrence and Millonzi, 2008). These are fees charged on those who visit recreational and cultural programs such as art galleries, museums, parks, coliseums and libraries. The main fee charged in these programs is the admission charge. However, in public libraries the residents are not charged the admission fee but penalty fees for overdue materials. The state uses these charges or fees to maintain these programs (Lawrence and Millonzi, 2008). Parking fees are charged on all parking spaces provided by the state of North Carolina. The fees are either charged on long term or short basis and vary from one county to another. The revenue obtained from these charges is used by the state to support all operating costs (Lawrence and Millonzi, 2008). Highway toll fees are charged on every vehicle that uses highway state roads. The charges vary depending on time, collection point and the size of the vehicle. Revenue collected from this charges are used by the state for the maintenance of these roads (Lawrence and Millonzi, 2008). Although this paper has only discussed four user fees collected from the public by the state of North Carolina, there are several of them. The fees

Development Topic Analysis Essay Example | Topics and Well Written Essays - 1750 words

Development Topic Analysis - Essay Example In addition, Iraq is on record as the first oil producing country to nationalize part of its oil reserves in 1961. The Iraq National Oil Company has made significant contributions in the formulation of international oil policies and it is expected to contribute more if there will be political stability in Iraq (Alnasrawi 7). Iraq’s oil production is estimated to be over 2.1 million barrels per day (bpd). This production is roughly 2.5% of the total oil supplied around the world. Going back to the trend of Iraq’s oil production, statistics indicate that Iraq produced an estimate of 4 million bpd in 1979, which placed it third after Iran and Saudi Arabia. Before the Iraqis invasion of Kuwait, Iraq’s oil production averaged 3.5 million bpd. This production began to reduce in the 1990s after the Gulf war and after the introduction of international sanctions against Baghdad. By the time the US was invading Iraq in March of 2003, Iraq’s oil production averaged 2.6 million bpd (Alnasrawi 13). After the US invasion, production of oil in Iraq has declined remarkably to estimates of 1.5 million bpd in 2003, 2.00 million bpd in 2004, and in 2005, oil production was 1.8 million bpd. In 2006, oil production averaged 2.06 million bpd; this was below the government’s target of 2.5 million bpd. Despite the increased global oil prices, Iraq has managed to meet its budget estimates (Gordon 1-70). It is evident that Iraq’s oil market has suffered a lot in the last three decades. Experts point out that declines in Iraq’s oil production in the last five years is due to poor management on oil reservoirs. In addition, these declines are as a result of poor maintenance of pipelines, pumping stations, and other infrastructure. A situation of political instability in Iraq may be associated to problems facing Iraq’s oil market. Since 2003, there has been remarkably less development on potential oil reserves, which implies that there is the lack of new oil

Global Degradation of Coral Reefs Essay Example | Topics and Well Written Essays - 3000 words

Global Degradation of Coral Reefs - Essay Example Coral reefs are productive ecosystem and diverse habitats in the world because of their economic and social importance including food provision, tourism among others. There is a high rate of global degradation of coral reefs and these calls for their sustainable management. Their reduction has fueled the local and international communities to come up with approaches of monitoring coral reefs. Ecology involves the study of organisms in the environmental surroundings which require spatially accurate data given the distribution of spices. In the past manual and field observation methods were used to gather ecological information. These methods were labour intensive and time consuming. As a result, remote sensing became widely incorporated in the ecological duties because of its large coverage, cost effectiveness and accuracy. This called for the venture into new technologies to enable easy and faster access of remote sensed information in the management and monitoring of ecological spec ies. (Knight, D., E. LeDrew, et al. 1997). Coral ecosystem is one of the important habitats in the world. Coral reefs play a significant role in checking the amount of carbon dioxide in the sea. Without them regulating the level carbon dioxide in water could be difficult and many species on earth including human being could be at a high risk. Although, that is the current situation in the world because people have destroyed the reefs due to the level of impurities in the water bodies this has resulted in global warming. They are also a habitat to millions of fish species, source of employment, food provision, tourism attraction sites and protect the shores fro waves. In short they are source of livelihood to millions of people around the globe (Goodman, J. A., M. Velez-Reyes, et al. 2006).This paper addresses landscape remote sensing approaches of mapping coral reefs. Discussion By 2100 coral reefs will be degraded if no measures are taken. They only cover 2 percent of the total ocean area and annually they provide a home for almost 33 percent of thousands on marine species. As mentioned above, coral reefs are threatened by a number of factors. For example, coral diseases resulting from ruining the reefs, coral reefs can be in danger of water related coastal development as it is in the case in the Caribbean. (Gledhill, D. K., R. Wanninkhof, et al. 2008). As a result of a variety of biological species in the coral ecosystem, over fishing can also be harmful because they interact and depend on one another for food and competition. Harvesting of coral reefs can be classified into controllable, Malthusian-over fished and poisonus.Studies show that reduction of species in the coral ecosystem can lead to prolification of algae. (Manus, J. W., L. A. B. Menez, et al. 1999).In response to this damage a 5 year project was launched and it was funded by the centre for s ponsored coastal ocean research (CSCOR).The research key provisions were to provide adequate data on coral reefs, tool and approaches to help marine scientists and identify phenomena that caused the degradation of coral reefs. The research addressed four major areas namely; interaction between water related activities and coral reefs, causes of biological pressure, assessment of marine protected areas and the overall nature of coral ecosystem (Hallock, P., B. H. Lidz, et al. 2003). Researchers

Building Effective Team Essay Example | Topics and Well Written Essays - 500 words - 181

Building Effective Team - Essay Example While forming a team out of group members that have never worked with each other different team members have to play different roles. The leader needs to provide direction, assign responsibilities and communicate effectively and efficiently. The members need to develop healthy relationships and avoid power and political tactics. They need to trust each other and work closely with each other while spending some time in different entertaining activities with each other as this will further strengthen their relationships. In order to sort out conflicts that arise between team members, leaders have to play a major role. The leader first needs to realize and accept that a conflict is taking place. Then he/she should call a meeting between team members. In this team meeting he should give every members of the conflict to provide their side of the story. This will help parties in understanding the issues from each other’s point of view. Then the leader needs to allow the members to f ind solutions and identify a solution that is in the best interest of the entire team and implement th ­e solution to solve the conflict. ­Bruce Tuckman has provided a stage-wise plan for building effective teams and has outlined different activities that leaders and members need to perform to develop such teams (Schneider 17). Tuckman states that in order to develop effective teams leaders need to provide guidance, assign roles and responsibly and delegate authority. While the members need to build relationships with each others, develop hardworking attitudes and believe in the aims and objectives of the leader and the organization. In order to develop effective team’s leaders need to lead by example and delegate power and responsibility, while the members need to trust each other and work hard and refrain from political tactics. Ineffective teams are developed when leaders do not trust their members, and members try to overpower other members  and form groups within t he team.

Manufacturing Technologies - Assignment 1 Example | Topics and Well Written Essays - 2000 words

Manufacturing Technologies - 1 - Assignment Example 382). In the present technologically changing environment, the manufacturers of goods and services need to improve on their current products to survive. Hence demand forecasting is crucial for the companies to make their product satisfy the needs of the consumer. Hence the concept of Product life cycle is very important. It is a tool through which we can analyse the demand within an industry. Through this PLC, it is possible to identify when a product needs to be replaced to make way for another product so that the manufacturer can make decision of introducing another new product replacing the existing one so that the manufacturer can earn profit (Gillies, 1996, p. 127). According to PLC theory a firm in any industry can predict the shift of product from one stage to another and hence will be able to adopt proper marketing-mix polices like when to replace a product with newer improved version to meet the expectations of the consumers. In 2004, the replacement purchases accounted for 55% of the digital camera sales, 63% of cell phones sales and 82% of computer sales. Product Life Cycle A product life cycle shows the sales pattern a product over a period of time. The time span begins with the period of introduction and ends with replacement of the product. Basic Stages in the Product Life Cycle Figure 1: Product Life Cycle Introduction / Development stage. Growth Stage Maturity Stage Decline Stage Here we will concentrate mainly on the Maturity Stage. It is here where the manufacturer has to get rid of old products and come out with strategies to rebrand the old products or manufacture and altogether new products in their portfolio of products. In the Maturity stage the product faces lot of market competitors and hence the profit declines as percentage of the sales (Grieves, 2006, p. 23). Hence companies when facing this has to come up with strategies to preserve their customer base and achieve profitability. Automobile Industry Figure 2: PLC of Car Industry In a utomobile industry the car manufacturers needs to replace their old cars with new cars to meet the demand and needs of the customers. Automobile industry faces extraordinary level of competition, which make the carmakers produce cars with a higher degree of differentiation (Kumar and Krob, 2006, p. 114). This makes the demand more elastic in nature and hence the carmakers are face with making new cars. In the 1970s most of the western car makers were in the saturation stages. Like in USA and Europe there was a demand of high motorization rate i.e. more car per person and hence the car manufactures had to make new products. The consumer’s decision to purchase a new car is based primarily on the search for a better car with more innovative solutions than ever before (Jones and Mathew, 2008, p. 384). Hence to retain the old customers and get new ones, the carmakers must offer new or better products to the customers at any time the customers decide. Car makers know that any delay in the product – innovation across the product life cycle will result in potential loss of consumer base. Whenever a car manufacturer comes out with newer car model, large manufacturers have economies of scale so that they can easily make the use of their resources and manufacture the new cars at a much reduced cost. Sometimes re launching of new car is not the only option. Car manufacturers sometimes decide to rebrand their

Global Degradation of Coral Reefs Essay Example | Topics and Well Written Essays - 3000 words

Global Degradation of Coral Reefs - Essay Example Coral reefs are productive ecosystem and diverse habitats in the world because of their economic and social importance including food provision, tourism among others. There is a high rate of global degradation of coral reefs and these calls for their sustainable management. Their reduction has fueled the local and international communities to come up with approaches of monitoring coral reefs. Ecology involves the study of organisms in the environmental surroundings which require spatially accurate data given the distribution of spices. In the past manual and field observation methods were used to gather ecological information. These methods were labour intensive and time consuming. As a result, remote sensing became widely incorporated in the ecological duties because of its large coverage, cost effectiveness and accuracy. This called for the venture into new technologies to enable easy and faster access of remote sensed information in the management and monitoring of ecological spec ies. (Knight, D., E. LeDrew, et al. 1997). Coral ecosystem is one of the important habitats in the world. Coral reefs play a significant role in checking the amount of carbon dioxide in the sea. Without them regulating the level carbon dioxide in water could be difficult and many species on earth including human being could be at a high risk. Although, that is the current situation in the world because people have destroyed the reefs due to the level of impurities in the water bodies this has resulted in global warming. They are also a habitat to millions of fish species, source of employment, food provision, tourism attraction sites and protect the shores fro waves. In short they are source of livelihood to millions of people around the globe (Goodman, J. A., M. Velez-Reyes, et al. 2006).This paper addresses landscape remote sensing approaches of mapping coral reefs. Discussion By 2100 coral reefs will be degraded if no measures are taken. They only cover 2 percent of the total ocean area and annually they provide a home for almost 33 percent of thousands on marine species. As mentioned above, coral reefs are threatened by a number of factors. For example, coral diseases resulting from ruining the reefs, coral reefs can be in danger of water related coastal development as it is in the case in the Caribbean. (Gledhill, D. K., R. Wanninkhof, et al. 2008). As a result of a variety of biological species in the coral ecosystem, over fishing can also be harmful because they interact and depend on one another for food and competition. Harvesting of coral reefs can be classified into controllable, Malthusian-over fished and poisonus.Studies show that reduction of species in the coral ecosystem can lead to prolification of algae. (Manus, J. W., L. A. B. Menez, et al. 1999).In response to this damage a 5 year project was launched and it was funded by the centre for s ponsored coastal ocean research (CSCOR).The research key provisions were to provide adequate data on coral reefs, tool and approaches to help marine scientists and identify phenomena that caused the degradation of coral reefs. The research addressed four major areas namely; interaction between water related activities and coral reefs, causes of biological pressure, assessment of marine protected areas and the overall nature of coral ecosystem (Hallock, P., B. H. Lidz, et al. 2003). Researchers

Manufacturing Technologies - Assignment 1 Example | Topics and Well Written Essays - 2000 words

Manufacturing Technologies - 1 - Assignment Example 382). In the present technologically changing environment, the manufacturers of goods and services need to improve on their current products to survive. Hence demand forecasting is crucial for the companies to make their product satisfy the needs of the consumer. Hence the concept of Product life cycle is very important. It is a tool through which we can analyse the demand within an industry. Through this PLC, it is possible to identify when a product needs to be replaced to make way for another product so that the manufacturer can make decision of introducing another new product replacing the existing one so that the manufacturer can earn profit (Gillies, 1996, p. 127). According to PLC theory a firm in any industry can predict the shift of product from one stage to another and hence will be able to adopt proper marketing-mix polices like when to replace a product with newer improved version to meet the expectations of the consumers. In 2004, the replacement purchases accounted for 55% of the digital camera sales, 63% of cell phones sales and 82% of computer sales. Product Life Cycle A product life cycle shows the sales pattern a product over a period of time. The time span begins with the period of introduction and ends with replacement of the product. Basic Stages in the Product Life Cycle Figure 1: Product Life Cycle Introduction / Development stage. Growth Stage Maturity Stage Decline Stage Here we will concentrate mainly on the Maturity Stage. It is here where the manufacturer has to get rid of old products and come out with strategies to rebrand the old products or manufacture and altogether new products in their portfolio of products. In the Maturity stage the product faces lot of market competitors and hence the profit declines as percentage of the sales (Grieves, 2006, p. 23). Hence companies when facing this has to come up with strategies to preserve their customer base and achieve profitability. Automobile Industry Figure 2: PLC of Car Industry In a utomobile industry the car manufacturers needs to replace their old cars with new cars to meet the demand and needs of the customers. Automobile industry faces extraordinary level of competition, which make the carmakers produce cars with a higher degree of differentiation (Kumar and Krob, 2006, p. 114). This makes the demand more elastic in nature and hence the carmakers are face with making new cars. In the 1970s most of the western car makers were in the saturation stages. Like in USA and Europe there was a demand of high motorization rate i.e. more car per person and hence the car manufactures had to make new products. The consumer’s decision to purchase a new car is based primarily on the search for a better car with more innovative solutions than ever before (Jones and Mathew, 2008, p. 384). Hence to retain the old customers and get new ones, the carmakers must offer new or better products to the customers at any time the customers decide. Car makers know that any delay in the product – innovation across the product life cycle will result in potential loss of consumer base. Whenever a car manufacturer comes out with newer car model, large manufacturers have economies of scale so that they can easily make the use of their resources and manufacture the new cars at a much reduced cost. Sometimes re launching of new car is not the only option. Car manufacturers sometimes decide to rebrand their

Footnote to Youth Reaction Paper Essay Example for Free

Footnote to Youth Reaction Paper Essay â€Å"The youth is the hope of motherland.† It has always been said that we, the youth, is the hope of our country. This has been the mentality of almost everybody in the society. I, myself had this mentality strongly rooted in my mind before I had read the story, â€Å"Footnote to Youth.† Yes, the youth could possibly be the hope of our country or even of the world. As many have said, we are creative, dynamic, good thinkers, marvelous doers and a lot more. All these positive things also have corresponding negative thoughts from those who don’t believe in our capacity. They say we are lazy, dependent, coward, apathetic and a lot more. I think it is neither laziness nor dependence that drives us youth into somebody useless in the society. We never wanted to become just a piece of crap of course. We always have wanted to do something extraordinary not just for ourselves’ sake. We have always wanted to be something the older and younger generation would be proud of. For me, the dilemma is not within us. It is on how our parents and the people around us treat us and affects us. I admit our minds are not as weak as the minds of the little children. We cannot be easily manipulated. But we’re not also as fixed-minded as the older people. We need guidance. How can we be the hope of the country if our parents themselves don’t lead us to the right path? How can we be the hope if our parents themselves don’t believe that there is real hope from within us? How can we be the hope if our parents themselves cannot correct the mistakes we do? Just like Dodong and Blas, we are preoccupied of the thinking that we can do everything we want to; that we are ready to do the things that the older people can; that what we think is always right. Yes we can do everything if we really insist to but without the guidance of our parents or the older people who know better, we will never know if we are making the right steps toward the right road. They hold the key that runs the engine of hope within the youth. I still believe that we, the youth, is the hope of the motherland but this will just come to reality if the older generatio n, especially our parents know how to bring out the best in us. -Jogie Rodriguez Torres, BST- IV June 25, 2013

Change Management: ExxonMobil Case Study

Change Management: ExxonMobil Case Study Change is only permanent feature of our life. Life of individuals and organizations are evolving ever since their creation. Modern companies are in a state of cultural change. From working more or less alone to solving specific tasks, we are now required to work in an interdependent way. Teamwork is vital. These changes require that we change what we expect from the co workers. We have to change the values we highly believe. Values like awareness, teamwork, tolerance, responsibility and information are paramount just as flexibility and change readiness. Team work make in imperative that we develop project team instead of specific tasks. Therefore, our daily lives are becoming project oriented. [Baekdal, Thomas, Change Management Handbook] Overview What is Change Management? Change management is a structured approach to transitioning individuals, teams, and organizations from a current state to a desired future state. [Wardale, Dorothy. 4 components of the module; 2009] The current definition of Change Management includes both organizational change management processes and individual change management models, which together are used to manage the people side of change. Change Management is be essentially linked to oganisational Change which is Organisational change is the process by which organizations move from their present state to some desired future state to increase their effectiveness. [Organization Theory, Design, and Change by Gareth R. Jones] Organisational change may be formally defined as an Organisation-wide effort to enhance the effectiveness of an Organisation by strengthening, modifying, or replacing the culture, structure, technology, task, and human processes through the application of planned interventions with or without the assistance of external agents. [People Change Management in Power Distribution] All changes interface with three Organisational components which constitute the Organisational culture. Those three components are: The historical and political evolution of the company. The management and organization of the company. The people who work for the company The historical and political evolution of a company will have a significant bearing on its acceptance of change. The important factors are Base or origin of company, values of company, image it like to promote, traditions and norms practiced by individuals and company policies. Changes will impact the roles of management. These changes consist of structure and operation of organization, style of leadership, role of senior management, and effect of change on workforce, their acceptance and willingness to take remedial measures. Most of the issues in change management are people oriented. Every decision on change impacts the people. All cautions should be exercised in the people oriented changes. Typically with any change people expect a reward pay hike, promotion or other type of recognition. Think carefully the impact of change in every job it affects. [Change Knowledge Management] Importance of Change Management: Change Management is proactive support focused on preventing incidents and problems by effective planning. Some of the benefits are: Consistent planning for change Consistent planning in case of failure of change Communication with appropriate parties before change occurs Approval received from appropriate parties before change occurs Reduction in incidents and problems caused by unplanned change Time spent on preparation and prevention rather than fire fighting and downtime. Model of Planned Organizational Change When organizations are caught flat footed, failing to anticipate or respond to new needs, management is at fault. Change can be managed by observing external trends, patterns and needs, managers use planned change to help the organization to adapt to external problems and opportunities Four events make up the change sequence: Internal and external forces for change exist Organization managers monitor these forces and become aware of a need for change; and The perceived need triggers the initiation for change, which Is then implemented. How each of these activities is handled depends upon the organization and managers styles. Forces For Change Forces for organizational change exist both in the external environment and internally within the organization. Environmental Forces External forces take its root in all environmental sectors, including client, competitors, technology, economic forces, and the international arena. Internal Forces Internal forces for change arise from internal activities and decisions. If goal of rapid company growth is set by top managers, internal actions will have to be changed to meet that growth. Steps For Effective Organizational Change The four steps for organizational change process are as follows: Assess the need for change Initiate change Implement change Evaluate the change Assessing the need for the change The external and internal forces translate into a perceived need for change within the organization. Managers sense a need for change when there is a performance gap-a disparity between existing and desired performance levels. The performance gap may occur because current procedures are not up to standard or because a new idea or technology could improve current performance. Managers in every company must be alert to problems and opportunities, because the perceived need for change is what sets the stage for subsequent action that creates a new product or technology. Big problems are easy to spot. Sensitive monitoring systems are needed to detect gradual changes that can fool managers into thinking their company is doing changes slowly, because managers may fail to trigger an organizational response. Initiating change After assessing the need of change the next crucial step is to initiate change which is true part of change management. This is where the ideas are developed. Search Search is a learning process about current happenings inside or outside the organization that can be used to meet the perceived need for change. Search typically unfolds existing knowledge that can be applied or adopted within the organization. Hiring of experts, consultant is a very important aspect of such search. Creativity Creativity is the development of novel solutions to the perceived problems. Creative individuals develop idea that can be adopted by the organization. Creativity can be designed into organizations. Companies or departments within companies can be organized to be creative and initiate changes. Idea Champions And New-Venture Teams If creative conditions are successful, new ideas will be generated that must be carried forward for acceptance and implementation. This is where idea champions come in. The formal definition of the idea champion is a person who sees the need for and champions productive change within the organization. Champions are passionately committed to a new product or idea despite rejection by others Implementing Change Effective Implementation of perceived change is the most vital part of Change Management. Creative culture, idea champions and new-venture teams are ways to facilitate the initiation of new ideas. One frustration for managers is that employees often seem to resist change for no apparent reason. To effectively manage the implementation process, managers should be aware of the reason for employee resistance and be prepared to use. Techniques for obtaining employee cooperation are: Resistance To Change Idea champion often discover that other employees are unenthusiastic about their new idea. Members of a new-venture group may be surprised when managers in the regular organization do not support or approve their innovations. Several reasons for employee resistance are: Self-Interest. Lack Of Understanding And Trust. Uncertainty. Different Assessment And Goals. The reasons for resistance are legitimate in the eyes of employees affected by the changes. The best procedure for managers is not to ignore resistance but to diagnose the reasons and design strategies to gain acceptance by users. The strategies for overcoming resistance to change typically involve two approaches: the analysis of resistance through the force field technique and the use of selective implementation tactics to overcome resistance. Force Field Theory of Change Developed by Kurt Lewin: Its the process of determining which forces drive and which resist a proposed change. To implement a change, management should analyze the change forces. By selectively removing forces that restrain change, the driving forces will be strong enough to enable implementation. As restraining forces are reduced or removed, behavior will shift to incorporate the desired changes. The theory underlying organizational development proposes three distinct steps for achieving behavioral and attitudinal change: unfreezing, changing, and refreezing. In the first step, unfreezing, the diagnostic stage of organizational development in which participants are made aware of problems in order to increase their willingness to change their behavior. Diagnosis is done by change agent. This diagnosis helps determine the extent of organizational problems and help unfreeze managers. The second step, changing, a step in the intervention stage of organizational development in which individuals experiment with new workplace behavior. There the change agent implements a specific plan for training managers and employees. Refreezing, a step in the reinforcement stage of organizational development in which individuals acquire a desired new skill or attitude and are rewarded for it by the organization. [5] Selective Implementation Tactics The other approach to managing implementation is to adopt specific tactics to overcome employee resistance. The following five tactics have proven successful: Communication and Education. Communication and education are used when solid information about the change is needed by users and others who may resist implementation. Education is especially important when the change involves new technical knowledge or users are unfamiliar with the idea. Participation. Participation involves users and potential resisters in designing the change. This approach is time consuming, but it pays off because users understand and become committed to the change. Negotiation. Negotiation is more formal means of achieving cooperation. Negotiation uses formal bargaining to win acceptance and approval of a desired change. Coercion. Coercion means that managers use formal power to force employees to change. Resisters are told to accept the change or lose rewards or even their jobs. Coercion is necessary in crisis situation when a rapid response is urgent. Top Management Support. The visible support of top management also helps overcome resistance to change. Top management support symbolizes to all employees that the change is important for the organization. Evaluating The Change The last step in the change process is to evaluate how successful the change effort has been in improving organizational performance. Using measures such as changes in market share, profits, or the ability of manages to meet their goals, managers compare how well an organization is performing after the change with how well it was performing before. Managers also can use benchmarking, comparing their performance on specific dimensions with the performance of high-performing organizations to decide how successful the change effort has been. Types Of Planned Change Now that we have explored how the initiation and implementation of change can be carried out, let us look at the different types of change that take place in organizations. The types of organization changes are strategy, technology, products, structure, and culture/ people. Organizations may innovate in one or more areas, depending on internal and external forces or change. In the rapidly changing toy industry, a manufacturer has to introduce new products frequently. In a mature, competitive industry, production technology changes are adopted to improve efficiency. In the diagram, the arrows connecting the types of change show that a change in one part may affect other parts of the organization: a new product may require changes in technology, and a new technology may require new people skills or a new structure. Technology Changes A technology change is related to the organizations production process-how the organization does its work. Technology changes are designed to make the production of a product or service more efficient. How can managers encourage technology change? The general rule is that technology change is bottom up. The bottom-up approach means that ideas initiated at lower organization levels and channeled upward for approval. Lower level technical experts act as idea champions-they invent and champion technological changes. Employees at lower levels understand the technology and have the expertise needed to propose changes. Managers can facilitate the bottom-up approach by designing creative departments. A loose, flexible, decentralized structure provides employees with the freedom and opportunity to initiate continuous improvements. A rigid, centralized, standardized structure stifles technology innovation. Anything managers do to involve the grass roots of the organization-the people who are experts in their parts of the production process-will increase technology change. New-Product Changes A product change is a change in the organizations product or service output. New-product innovations have major implications for an organization, because they often are an outcome of a new strategy and may define a new market. The introduction of a new product is difficult, because it not only involves a new technology but also must meet customers needs. Companies that develop new products usually have the following characteristics: People in marketing have a good understanding of customer needs Technical specialists are aware of recent technological developments and make effective use of new technology Members from key departments-research, manufacturing, marketing-cooperate in the development of new product. These findings mean that the ideas for new products typically originate at the lower levels of the organization just as they do for technology changes. One approach to new product innovation is called the horizontal linkage model. In this model people from research, manufacturing and marketing departments meet frequently in teams and task forces to share ideas and solve problems. Research people inform marketing of new technical developments to learn whether they will be good to customers. Marketing people pass customer complaints to research to use in the design of new products. Manufacturing informs other departments whether a product idea can be manufactured within costs limits. This teamwork required for the horizontal linkage model is a major component of using rapid innovation to beat the competition with speed. Structural Changes A structural change is a change in the way in which the organization is designed and managed. Structural changes involve the hierarchy of authority, goals, structural characteristics, administrative procedures, and management systems. Almost any change in how the organization is managed falls under the category of structural change. Successful structural change is accomplished through a top-down approach, which is distinct from technology change (bottom up) and new products (horizontal). Structural change is top down because the expertise for administrative improvements originates at the middle and upper levels of the organization. The champions for structural change are middle and top managers. Lower-level technical specialists have little interest or expertise in administrative procedures. If organization structure causes negative consequences for lower-level employees, complaints and dissatisfaction alert managers to a problem. Employee dissatisfaction is an internal force for change. The need for change is perceived by higher managers, who then take the initiative to propose and implement it. The top-down process does not mean that coercion is the best implementation tactic. Implementation tactics include education, participation, and negotiation with employees. Top-down change means that initiation of the idea occurs at upper levels and is implemented downward. It does not mean that lower-level employees are not educated about the change or allowed to participate in it. Culture/People Changes A culture/people change refers to a change in employees values, norms, attitudes, beliefs, and behavior. Changes in culture and people pertain to how employees think; these are changes are in mindset rather than technology, structure, or products. People change pertains to just a few employees, such as when a handful of middle managers is sent to a training course to improve their leadership skills. Training is the most frequently used tool for changing the organizations mindset. A company may offer training programs to large blocks of employees on subjects such as teamwork, listening skills, quality circles, and participative management. Another major approach to changing people and culture is organizational development. Organizational Development Organizational development (OD) is the application of behavioral science knowledge to improve an organizations health and effectiveness through its ability to cope with environmental changes, improve internal relationships, and increase problem-solving capabilities. Organizational development improves working relationships among employees. The following are three types of current problems that OD can help managers address. Mergers/Acquisitions. Culture differences should be evaluated during the acquisition process, and OD experts can be used to smooth the integration of two firms. Organizational Decline/Revitalization. OD techniques can contribute greatly to cultural revitalization by managing conflicts, fostering commitment, and facilitating communication. Conflict Management. Conflict can occur at any time and place within a healthy organization. Organizational development efforts can help solve these kinds of conflicts. OD Activities A number of OD activities have emerged in recent years. Some of the most popular and effective are as follows. Team-Building Activities. Team building enhances the cohesiveness and success of organizational groups and teams. Survey-Feedback Activities. Survey feedback begins with a questionnaire distributed to employees. Employees are engaged in problem solving based on the data received from questionnaire. Intergroup Activities. These activities include retreats and workshops to improve the effectiveness of groups or departments that must work together. Process-Consultation Activities. Organizational development consultants help managers understand the human processes within their organization and how to manage them. Symbolic Leadership Activities. This approach helps managers to use the techniques for cultural change, including public statements, ceremonies, and slogans. References Baekdal, Thomas, (2006). Change Management Handbook. Technology and immediacy of information (on-line) available http://www.wikipedia.com Becta (2003) Available http://www.becta.org.uk/tsas. Daft, Richard L, (1997). Management. Florida: Dryden Press. Change Management Report by Zulfiqar,Shamsullah,Shahzad,Rizwan; 2009 Case Study: EXXON MOBIL Company Profile: Company History: Exxon Mobil Corporation is the second largest integrated oil company in the world, trailing only BP p.l.c. The company is involved in wide range of oil and gas related activities such as exploration, production, transportation, and marketing in more than 200 countries. Exxon Mobil is a major manufacturer of basic petrochemicals, such as olefins, aromatics, and polyethylene and polypropylene plastics. The company is operating 4000 service stations under the brand names Exxon, Mobil, and Esso. Mobil Corporation and Exxon Corporation are merged in 1999 to form Exxon Mobil. [Exxon Mobil Corporation Business Information, Profile, and History http://companies.jrank.org/pages/1494/Exxon-Mobil-Corporation.html#ixzz0cW28yLUs] The Merger of Exxon and Mobil 21st Century In December 1998 Exxon agreed to buy Mobil for about $75 billion in what promised to be one of the largest takeovers ever. Merger was necessitated by reducing Oil prices and prevailing Asian economic crisis. By Merger both companies foresaw annual Profit benefit of $ 2.1 Billion. Based on 1998 results, the proposed Exxon Mobil Corporation would have combined revenues of $168.8 billion, making it the largest oil company in the world, and $8.1 billion in profits. As discussed earlier Merger/Acquisition are an important part of organizational development (OD). Exxon Mobil has utilized this tool effectively to maximize their profits and reduce operation cost and overheads. Exxon Mobil in the 21st Century The integrations of Mobil into Exxon resulted in delivery of cost saving and two contrasting corporate cultures. Exxons strength was always reflected in finance and engineering while on contrast Mobils strengths lie in marketing and deal-making. By union of both giants Exxon Mobil resulted in cost saving of $4.6 billion. These saving were used to fund the companys growth by internal means, and expanded their Oil Gas output. Between 1999 and 2004 after successful merge, Exxon Mobil earned $75 billion in net profits and generated $123 billion in cash. As Exxon Mobil prepared for the future, perhaps the most significant event on the horizon was a change in leadership, environment policy and meeting geo political situation challenges in region such as Middle East, North Africa, and Caspian Sea. However, most of significant is meeting challenges posses by decade old environmental policy of non acceptance of Green House gases (GHG) effect on climate. This Organizational Change is discussed in depth in next part of report. EXXONMOBIL AND CHANGE MANAGEMENT ON ISSUE OF CLIMATE CHANGE Old Guards and Organization Resistance toward Climate Change: ExxonMobil released its 2005 Corporate Citizenship Report (May 2006) and its report on Tomorrows Energy (February 2006). Both make clear that Exxons fundamental business approach and thinking on climate change had not changed. The company firmly believes that oil is the future and that concerns about climate change do not merit meaningful investments in clean energy and alternative fuels. In these two reports, ExxonMobil acknowledges that human activities have contributed to the increased concentrations of greenhouse gases (GHG) and that this accumulation poses risks that may prove significant for society and ecosystems. The company declares that these risks justify actions now, but the selection of actions must consider the uncertainties that remain. Exxon then goes on to describe: the complexities of climate science; the limits of climate knowledge; the limits of current climate models; the uncertainty of projections ExxonMobil declares that even with many scientific uncertainties, action is still justified. However, by emphasizing the remaining points of uncertainty rather than the scientific consensus that has emerged on the human role in climate change, ExxonMobil continued to take a deliberative approach that casts climate change as a long-term problem rather than a priority for near-term action. Despite their rhetoric, ExxonMobil was not taking the actions needed to address the financial and competitive risks posed by climate change due to inherent organizational resistance to change. Leadership shrugs off from taking decisive actions and taking lead toward this grave issue. ExxonMobil operates on the assumption that oil and gas will continue to represent a large percentage of the energy mix, whereas renewable energy sources will remain minimal. In contrast, the private venture capital community has begun investing heavily in clean energy technology, as have ExxonMobils competitors. ExxonMobil continues to lag behind. ExxonMobil lags behind competitors like BP and Royal Dutch Shell on low-carbon leadership ExxonMobils nearly only focus on oil and gas has placed it behind competitors like BP and Royal Dutch Shell, which have committed billions of dollars toward the development of low-carbon technologies that they intend to build as new profit centers for their companies. Climate Change ExxonMobils Change Strategy: A newly published report (Dec. 2008) by ExxonMobil titled Responding to Environmental Ethics: Moving from Petroleum to Renewable Energy for the 21st Century. As title indicated an organizational shift in environment policy is happening at Exxon Mobile. Exxonmobil admitted link between Oil Gas and climate change in following words ExxonMobils focus on petroleum and gas products, especially those that are combusted to extract energy, has played a key role in promoting climate change through an enhanced greenhouse effect. The combustion of petroleum and gas has increased the concentration of carbon dioxide in the atmosphere to levels that are rapidly warming the planet, leading to severe consequences for the world economy and most of the Earths natural features. Exxonmobil inactiveness in past regarding Global warming is also addressed in said report ExxonMobil has traditionally been skeptical of climate science. It wasnt until recently that the company decided to accept that climate change is largely attributed to human activity and that something must be done about it A perceived Change is envisioned by Exxonmobil. This remarkable change in Exxonmobils outlook toward climate related issues happened due to following few theoretical Factors, Environmental Factors: As discussed earlier in our report, environmental Factors such as clients, competitors and changing technology are basis of any Organizational change. Same is true with Exxonmobils new Climate Strategy. Exxonmobil moved towards change after realizing that competitors such as BP Inc., Royal Dutch Shell and Chevron are taking lead on climate related issues concerning Oil Gas Sector. Public awareness vis-Ã  -vis global warming increased significantly over the few years which also contributed toward Exxonmobils new climate strategy. Internal Factors: Internal Factors such managers, top management and shareholders also play a decisive role in this Change strategy. Shareholders worried that competitors investment in alternative renewable energy may cause lower future growth. Exxonmobil adopted knowledge as the basic search tool assessing change. Exxonmobil stated in their 2008 report said In general, the companys goal is to provide energy around the world to improve quality of lives while minimizing environmental impact and supporting communities. Second, the company assesses any issues identified in the first step through information from various sectors, including non-governmental organizations, academia, financial institutions, and employees. Then it develops a list of material areas that the company will focus on based on its analysis. In 2007, these material areas were Environmental Performance, Workplace, Corporate Governance, Transparency and Human Rights, and Community Development Implementation of Change Strategy: After assessing perceived change, next logical step for Exxonmobil is initiation of Change Implementation at organizational level. Exxonmobil Called this The End of Carbon Era. To save environment damage petroleum combustion must be curtailed significantly in this century by taking action to fight climate change. Exxonmobil has decided to reinvest its business to remain one of the worlds most significant companies and ensure it viability. Exxonmobil is to invest in existing alternative technologies that are emissions-free. This will mean entering fields to provide reliable energy to the world and improved its tarnished image. ExxonMobil has invested in improving its energy efficiency, increasing its co-generation capacity by 12% in 2005 and working to reduce gas flaring in Nigeria and elsewhere. It has also supported research into producing more fuel-efficient internal combustion engines, although the extent of that support is unclear. The company states that technologies like carbon capture and sequestration, hydrogen production and use, solar, and biotechnologies all require fundamental breakthroughs in research to overcome current barriers to cost, performance, safety, and public acceptance before they could enter into widespread use. Conclusion: ExxonMobil claims that the risks from climate change justify action now. Exxonmobil which is world leader in petroleum production has assesses the change based on theoretical effecting factors, initiated perceived change and implemented change for betterment of mankind. Our study concludes that the Exxonmobil has followed theoretical cycle of change and now successfully implementing the Change, thus transforming its global image. Biblography: http://www.fundinguniverse.com/company-histories/Exxon-Mobil-Corporation-Company-History.html Baekdal, Thomas, (2006). Change Management Handbook. Technology and immediacy of information (on-line) available http://www.wikipedia.com Becta (2003) Available http://www.becta.org.uk/tsas. Daft, Richard L, (1997). Management. Florida: Dryden Press. Jones, John Aguirre, DeAnne. (2004). 10 Principles of Change Management: Tools and techniques to help companies transform quickly. Responding to Environmental Ethics: Moving from Petroleum to Renewable Energy for the 21st Century by Carlos Rymer. December 11, 2008. http://companies.jrank.org/pages/1494/Exxon-Mobil-Corporation.html http://www.fundinguniverse.com/company-histories/Exxon-Mobil-Corporation-Company-History.html Organization Theory, Design, and Change, 5th Edition by Gareth R. Jones.